Media Buyer, Delhi

Key Responsibilities:

  • Develop, implement and execute strategic marketing plans for Programmatic line of business identified in order to attract potential customers and retain existing ones.
  • Provide thought leadership and perspective for adoption where appropriate.
  • Be able to integrate Data, Analytics, Creative, and Media seamlessly into a relevant client offering.
  • Grow the Trading desk offering of the company with high levels of Systematic Process & Automation on Planning, Buying, Managing, and Optimizing Media campaigns.
  • Grow the Programmatic Media Spends in Absolute terms as well as in Share of Overall media bought by the company.
  • Keep track of micro and macro industry trends that should be applied to business.


  • First-hand experience in leading a Programmatic team for an Agency/ Programmatic Product-Service Company/ Client side.
  • First-hand experience in Pitching, Media-Planning, Publisher Partnerships & Negotiations, Setup, Execution & Optimization of large-scale Programmatic campaigns.
  • First-hand experience in Business development and direct contribution to Pre-sales & Consultative selling & Revenue Growth of Division
  • Relevant Certification in DV360, Campaign Manager, Ad server tech, Measurement/Attribution, Analytics, Programmatic Buying & Planning.
  • Relevant experience in working with DV360, Campaign Manager, Google Analytics, Media Math, Sizmek – or other similar Ad server/Trading Desk platforms.
  • Knowledge of Coding skills, Excel, Data Analytics/Visualization tools like Tableau etc is a plus.
  • Key Understanding of the inventory, targeting, placement, creative, and data mix that works for clients.
  • Understanding of programmatic landscape including ad-verification, brand safety measures, DMPs, and 3rd party data providers.
  • Positive, can-do attitude; must be experienced at effective communication and fostering teamwork.
  • Comfortable working in a dynamic, time-sensitive environment with numerous competing priorities.
  • Develop positive relationships focused on retaining clients and employees.
  • Ability to drive initiatives forward with limited supervision.
  • Exceptional written and verbal communication skills with all levels of employees.
  • Conversant with all the terminology used in programmatic & performance marketing.

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